Tuesday, December 4, 2007

Checking the Pulse

You are ending a sales call and the buyer says: "well I need to think it over and compare with the other proposals I have, I will let you know."

What do you do?

Try some or all of these things:

Pulse Check: "Where do we stand at this point?" Be open to any answer and dig on those answers to understand your current position then deal with that with counterpoints.

No Commit: Set up a follow-up interaction and ask them not to commit to anyone until you two have spoken again. This is especially important if they still have some competitor meeting left. They are not committing to you because they want to see other options, thus you are asking them to not commit to the other options until you have gotten a chance to check back in.

Status Check Commitment: "As you look over your options, can I get your commitment to call me with any questions or concerns, including issues you believe are being won by our competition? I want to help you make the best decision possible and thus if I know where you stand I can see if I can provide a better solution. So can I have that commitment?" Don't just tell them to call you with questions and concerns, ask them to commit to contact. It won't guarantee that contact, but it will improve the chances.

There are three possible approaches (all can be used at once) to deal with "decision time" stalls. And lastly don't forget to sell the value and advantages of your solution and ask for the sale again. I would do that again before I start with these.

3 comments:

Anonymous said...

I recently ran into a situation similar to this one. I used the Pulse Check and found... After negotiations, my client was going to continue buying from one of my competitors. My competitor,I felt, was only able to offer a short term solution for their needs. Upon my follow up, my client agreed that this "may" be the case but the offer they gave them was a "no-brainer"-Quote. I didn't want to give up and used somewhat of a Post Status Check Commitment where he agreed I would be the alternative suplier if my competitor couldn't live up to their deal. Four days later I got a phone call informing me that my competitor already fell through on their promises and they were going to be buying from my company. Because I used a similar approach to the status check, I got the sale which is worth about $100K a year.- The best part... I quickly got on my bosses good side. -Something you will all learn is VERY important.

Anonymous said...

note pro mailwasher in-defens zmailguard image print filesplit(kaboom) desktoplet quadsuckerweb stickies fastform advanced [url=http://bb-soft.co.cc/zc-dvd-creator-platinum-v6-2-7-free-download]Zc Dvd Creator Platinum V6.2.7 free download[/url] remote bot firehand ember maxtrax webcon nhl 2005 nocd pacman 2002 usa undelete server atrise htmlock adesign vtrainerpro [url=http://bb-soft.co.cc/zscompare-pro-v3-02j-free-download]Zscompare Pro V3.02j free download[/url] easy avi converter pgware superram shuttle ftp suite wall photo maker softspider passwd2000 oxform microsin designlab better wav to text spy anytime pc spy

Anonymous said...

http://pillsrxtabletscheap.net


[url=http://pillsrxtabletscheap.net]www.youtube.com/watch?v=MrHk4Do6Gsw[/url]